Hot on the heels of Square Enix revealing a pair of art books commemorating the 25th anniversary of Final Fantasy X, the publisher has announced a first batch of merchandise alongside a planned pop-up store.
Revealed today via the official FFX 25th anniversary website, which Square Enix launched earlier this year, fans of the beloved RPG can look forward to picking up a keychain and pair of bags themed after the game’s leading couple.
First up is the Final Fantasy X ‘Fraternity’ glitter keychain, depicting the lead character, Tidus’ starting weapon, which in the West is known as ‘Brotherhood’. The keychain approximately measures 45mm × 140mm, and has loose glitter moving inside it, enhancing the iconic weapon’s sparkle.
The ‘Fraternity’ keychain will be released in September 2026, and can be pre-ordered now via the Japanese Square Enix online store for ¥1,980 (or your regional equivalent).
After that, we have the Final Fantasy X Premium Car Sleeve series, featuring artwork commemorating the RPG’s milestone. Elements of the design have been given a shine effect that can be seen when the sleeve is turned.
With 100 sleeves included and measuring approximately 92mm × 67mm, a pack of these card sleeves will be released on September 17th and will be priced at ¥2,970 (or your regional equivalent). They can be pre-ordered via the Japanese Square Enix online store
Next, we have the Final Fantasy X ‘Tidus’ shoulder bag, perfect for everyday use. Featuring the symbol and colours of Tidus’ Blitzball team, as well as his character design, the bag is approximately 270mm × 120mm × 280mm with the adjustable shoulder strap measuring 600mm ~ 1,100mm.
The ‘Tidus’ shoulder bag will be released in September 2026, and can be pre-ordered now via the Japanese Square Enix online store for ¥5,280 (or your regional equivalent).
The last piece of merch revealed today is the Final Fantasy X ‘Yuna’ tote bag, inspired by the game’s softspoken summoner, and Tidus’ love interest, Yuna. The large tote bag highlights different elements of Yuna’s iconic attire, from the purple straps and base decorated with pink flowers, to the embroidered Sea Hibiscus flower on the exterior pocket (from which Yuna gets her name).
Measuring at approximately 410mm × 110mm × 310mm (excluding the handle), the ‘Yuna’ tote bag is available to pre-order via the Japanese Square Enix online store, and is priced at ¥6,050 (or your regional equivalent).
Along with the merch reveal, Square Enix announced that they would be launching a pop-up store, with details on the event period, venue, and more coming soon.
We didn’t think it would take long for the publisher to start rolling out the FFX merch to celebrate its 25th anniversary, and with the recent reveal of the Final Fantasy X – House Grooves album late in May, it’s safe to say that celebrations are firmly underway.
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